Your mission
We’re looking for a Performance Marketing Specialist (m/f/d) to take the lead on our paid acquisition efforts in the French market, across both Search (Google/Bing) and Social (Meta/TikTok). As part of the Performance Marketing team at Bears with Benefits, you’ll own both strategy and execution: from budgets and creatives to testing and performance. This is a role for someone who thrives on impact, moves fast, and is always looking for smarter ways to grow. You’ll work closely with our Munich HQ and play a key role in scaling our D2C brand in France.
Your Responsibilities
Your Responsibilities
- Take full ownership of Paid Search and Paid Social campaigns on Google, Bing, Meta, TikTok and Youtube focused on growing our presence in the French market.
- Manage budgets with a performance mindset, making sure spend is efficient and aligned with growth and return goals.
- Write clear, engaging and localized ad copy and help shape creative briefs based on real performance insights.
- Track and optimize campaigns daily: spot trends, troubleshoot issues, and scale what’s driving results.
- Plan and run smart tests to learn quickly and continuously improve campaign effectiveness.
- Keep up with new trends, platform changes, and new channel opportunities.
- Report clear, actionable insights with the team to help guide decisions and shape future strategy.