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Performance Marketing Manager - Paid Social and Search (m/f/d)

München
Full-time
Permanent employee

Your mission

Bears with Benefits is scaling rapidly across 6 markets (DE, IT, NL, FR, CH, ES). We're looking for a hands-on marketer to own performance campaigns across Paid Social and Search — end-to-end, from build to optimization.

You'll report to the Team Lead Performance Marketing. This role suits a proactive builder: strong numerical mindset, comfortable creating structure from scratch, and equally at home in strategy and execution.

What you'll do

  • Own campaigns across Paid Social and Search Meta, Search, and Native Ads across assigned markets — build, launch, manage, optimize.
  • Bridge data and creative — analyze performance and brief our creative strategist, agency, and creators.
  • Spot growth opportunities across channels, audiences, and formats; run rapid tests and turn results into playbooks.
  • Track CAC, AOV, LTV, and funnel metrics using our attribution model and Sales Channel data; share insights with the team.
  • Own product data feed optimization using tools like DataFeedWatch or Channable.
  • Brief and coordinate content external agencies, keeping clear control over ROI.
  • Build scalable processes and structures as markets grow.

Your profile

  • 3–5 years in fast-scaling digital marketing, hands-on across Meta, Search, and Native Ads.
  • E-commerce/D2C background, ideally wellness, supplements, or FMCG/CPG.
  • Experience scaling campaigns across multiple European markets.
  • Comfortable managing external agencies with a clear ROI focus.
  • Strategic and hands-on in equal measure — you set direction and execute it yourself.
  • Highly analytical, confident with dashboards, budgets, and KPIs.
  • Ownership mindset — you build solutions rather than wait for instructions.
  • Languages: fluent German and English required; Dutch, Italian, French, or Spanish a strong plus.

Why us?

  • Munich office, ambitious and fast-growing team.
  • Steep learning curve, freedom to shape our marketing.
  • Flat hierarchies, fast decisions.
  • Friendly team, open feedback culture.

About us

Bears with Benefits is a fast-growing consumer health company based in Munich, building a bold, modern brand in one of the most dynamic categories in the market. Founded with the ambition to rethink how health and well-being brands are built, we combine strong brand thinking with a clear focus on impact, quality, and long-term relevance.

With strong momentum and ambitious growth plans, we are in a phase of rapid international expansion while continuously strengthening our organization, processes, and leadership capabilities. We operate with an entrepreneurial mindset, high ownership, and fast decision-making — empowering teams to move quickly, take responsibility, and build a scalable, sustainable business.